After nearly twenty years in corporate marketing, I built something different.
THE STORY
I spent years running campaigns at a large organization, where the strategy had to be sharp and the stakes were real. I learned every marketing channel, how to segment and target audiences in detail, how to craft messaging, and how not to.
The further I went, the more I noticed what was missing. Alongside business goals based on the bottom line, there were no real, authentic values and purpose. I left to support and amplify the voices of businesses that have something truly meaningful to say and offer the world.
Geminix Studio exists to help purpose-driven businesses get clear and grounded in who they are, so everything they build from there is a true extension of their purpose.
I meet every business where it stands, and every person however they think and work.
THE WHOLE PICTURE
In addition to marketing work, I'm a published poet and an aspiring farmer.
I'm also pursuing an MFA in creative writing and teaching. These things are more connected than they sound. The word grounded runs through all of it: the farming, the way I approach brand work, and the belief that the best things are built from a strong and nutrient-rich foundation.
Being a poet also shapes how I work. I listen closely and care deeply about language and nuance.
Feeling a spark of curiosity?
My consultations are relaxed and no-pressure. I'd love to chat with you about your business.